5 Genius Survey Questions to Add in Your Event Survey

For every event organizer, it is important to know what their audiences are looking for in their events and that is why pre and post event surveys are always very useful for them. Whether you are organizing corporate conferences, music festivals, charity galas, or community workshops, gathering feedback from attendees helps you understand various aspects.

Some of these help understand what went well, what needs improvement, and what aspects resonated the most with your audience. The valuable insights from event participants aids in enhancing future events and foster a stronger connection with your attendees. Crafting an effective survey questionnaire is the key to extracting meaningful feedback.

In this article, you will come across 5 genius survey questions to be asked before and after your event, catering to both open-ended and closed-ended question formats.

Before you discover these genius survey questions, let’s first explore the significance of a well-structured survey questionnaire. A survey is a medium for attendees to voice their opinions and share their experiences in an event. By asking such questions, you gain insights into attendee satisfaction, collect ideas for future events and identify areas for improvement. Hence, it encompasses various aspects of the event.

Open-Ended vs. Closed-Ended Questionnaire

For designing your event survey form, you can add open-ended and closed-ended questions.

Open-Ended Questionnaires: These questions invite respondents to provide detailed and qualitative responses. The participants are encouraged to express their thoughts, feelings, and opinions in their own words. Hence, open-ended questionnaires offer rich insights into attendees’ perceptions and experiences.

Closed-Ended Questionnaires: In such questions attendees are provided with a set of options. It could be in the form of multiple-choice, rating scale or likert scale questions. Hence, closed-ended questionnaires are useful to collect quantifiable data and quick analysis.

Now, let’s know what all open-ended and closed-ended questions can be added to your pre and post events feedback form.

5 Genius Survey Questions

The given below event survey questions are divided into two parts, namely pre-event survey questionnaires and post-event questionnaires. You will discover what all questions can be added as open-ended and closed-ended questions.

Pre-Event Survey Questionnaires

Here are 5 questions that you can add in your survey form before conducting any event:

1. From where you came to know about this event?

You can create both open-ended or closed-ended questionnaires for this question. For example:

Open-ended: Select the social media platform from you heard about this event- FaceBook, Instagram, Twitter, or Others.

Close-ended: Mention the platform from where you discovered this event.

2. Have you attended any of our events before?

This close-ended questionnaire will help you analyze the data of new and returning attendees.

3. Did you face any issues while registering for the event?

Get a yes or no response from the attendees by asking a close-ended question. Also, you can phrase it as an open-ended questionnaire by letting your attendees share their opinion if there is a scope of improvement.

4. Have you recommended anyone in your contact to attend this event?

Through this question you will come to know how many people from your attendees’ list find it essential to share it with others. Also, through this you can ask them to share the details to whom they referred it to attend.

Sample question: If possible, kindly share the email id of the person you referred our event to attend.

5. Why did you decide to attend our event?

This survey question will help you know the reason and their motives to participate. Through this, you can prepare your event’s framework accordingly and include aspects that majority people are expecting.

Post-Event Survey Questionnaires

Here are 5 questions that you can add in your survey form after conducting any event:

1. Did the venue and arrangements meet your expectations?

Closed-ended: Were you satisfied with the event’s venue and arrangements made? (Yes/No).

Open-ended: What aspects of the venue and other arrangements do you think need improvement

2. Did this event help you grow and share your networks?

People attend such events to find like-minded people or people from the same niche. Always ask if they were able to grow their network in the event or not in the survey questionnaire.

Closed-ended: Did you find valuable networking opportunities at the event? (Yes/No).

Open-ended: Could you share any instances where you benefited from networking during the event?

3. Would you like to recommend our events to your friends and colleagues?

A yes or no response to this question will be a closed-ended questionnaire. Whereas, “Would you like to recommend our events to your friends and colleagues? Why?” Will give freedom to your attendees to open their heart and share the reason that inspired them to recommend your events.

4. Please provide your valuable feedback on the accessibility of our event app/website.

You can ask your attendees the following questions as well:

Closed-ended: Did you use our event app/website? (Yes/No).

Open-ended: Kindly share your experience on the usability of the event app/website.

5. What suggestions do you have for us to improve such events in the future?

Be welcoming to the comments and critics you are receiving from this open-ended question. And in the future, try to implement these suggestions for better customer experience.

Conclusion

As an events manager, your dedication to gathering and analyzing attendee feedback reflects your commitment to continuous improvement and creating remarkable event experiences. Also, through these questions you can get both qualitative depth and quantitative data regarding your events. Hence, make sure that you include questions mentioned above in your next survey form.