For the past year, the events industry is known for being unexpected and unprecedented. For the event managers, 2020 has been not like any other year. If the events industry doesn’t plan to move forward, they will be faced with cancellation, rescheduling of the events.
The events Industry has to make its mind shift towards adding more action items that need your attention. Some of these areas are unfamiliar. No one knows what events will look like post-pandemic. It isn’t easy to see how things will come forward in the coming years.
Even when the physical events are going to resume, there is a highly likely chance that the attendees would split into two categories, those who want to attend events virtually and those who wish to attend them physically.
When you’re planning your next event, these are the six things you need to change about them.
How Events Industry Must Transform to Succeed in the New Normal
New regulations ahead
The events industry will face some new regulations when physical events return. Nothing will be like the things we have experienced before. As the events industry cautiously begins to find its footing while virtual events continue, planning for physical and virtual events will present a new set of challenges.
Most of which may be out of your control. Still, being informed will put you in a better position to succeed and help you sleep a little better at night.
Finding the perfect venue
The events industry will have to go through more complexity while finding the perfect venue. The competition will surely heat up in the coming months. If the event managers don’t keep up with the venue availability dates, there can be a call for a change of plans.
The events industry needs to be prepared for the unexpected because if there’s one thing pandemic has taught us, that is pre-plan the unexpected.
The events industry also needs to ensure that their event managers choose the right fit for their company, with new regulations, vary from place to place.
The events industry is set to be faced with new challenges, and with that comes new considerations like the place that was fit for 200 people before might adjust fewer people due to the SOP and social distancing protocols.
The events industry also needs to keep consideration of outdoor events in mind. They have tasted great success during the pandemic. Even many restaurants have shifted their setup outdoor.
The events industry needs to keep in mind until we get herd immunity worldwide, things will vary from place to place. In some regions, people might be allowed in a greater quantity than in some other areas. So, events managers have to consider every part differently.
Travel is the biggest headache for event managers in the events industry. The pandemic is not over yet. So, event managers need to incorporate safer ways for people to travel. If they are using a public bus, there might be a high chance of getting the virus and then infecting hundreds in the event.
The events industry needs to incorporate new ways to make the event safer for the crowds. They have to make sure the necessary spaces follow the social distancing protocols.
Coming out of a health crisis, people might be hesitant about using touch screens. Sanitizers, health stations, equipment cleaning, must be incorporated throughout.
The events industry has now a new focus in the shape of insurances of their events. Natural disasters, global pandemics. Event managers want to secure their investments. Due to the unpredictability of today’s world, insurance is a must.
WP Event Manager
One thing event managers from the events industry can adopt is making an event management website for managing their events. WP Event Manager is a reliable plugin used all around the world with millions of active users.
It provides numerous customizable templates, multiple views, and themes to help the events industry. Users can incorporate any of their interface needs using this plugin. Also, it offers technical functionality like easy event classification, front-end forms.
With its add-on calendar, users can manage their daily schedules all in one place.
The new normal has seen a mind-shift in priorities for the events industry. By reading this article, you will be confident in moving forward with your planning. Because of this drastic change in the environment, priorities in planning need to change as well.